Client: The Wayfarer DTLA
Creative Direction and Design: Jon Hoban
Production: Jon Hoban
Scope: Concept and Photoshop layout. Adding a last minute Halloween cocktail menu was a challenge to the entire team. This series of menus brings a spooky vibe to match the names of the cocktails.
This Halloween menu, titled "Spooky Island Cocktails," captures the eerie yet adventurous spirit of the season with a pirate-themed twist. The elegant typography in golden tones contrasts with the deep, stormy background, creating an immersive and atmospheric feel.
The design showcases a creepy, dimly lit circus tent with ominous figures and dark shadows, setting the stage for a nightmarish funhouse experience. The vibrant blue balloons and unsettling clown in the background enhance the spooky carnival vibe, while the golden typography keeps the design elegant and intriguing.
The "Haunting Cocktail Menu" from The Gaslighter Social Club offers a spooky selection of themed drinks perfect for Halloween. Each cocktail draws inspiration from eerie folklore and ghostly tales. This creepy menu adds a haunted vibe to the cocktail experience, with creative nods to horror and folklore.